Case studies

Ad Agency (1)

Ad Agency: Proving 2 words are worth millions in new business.

  The MD of a top 20 global ad agency knew that the potential client he was pitching would need a very […]

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You can see some of the new brand here at But to experience what’s really happening with the rebirth […]

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‘How are you?’ or: Never trust your mental lexicon

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Regrets? I’ve had a few (since I changed my verb moods).

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Thinking, writing